News

DISHLatino Brings an Epic Mexican Spin to Van Damme’s Epic Split

DISHLatino has launched its newest campaign, ‘Me Conviene,’ which features Mexican actor Eugenio Derbez. Its digital videos are a hilarious take on Volvo Trucks and Forsman & Bodenfors’ the ‘Epic Split’ from earlier this year. MARCA handled the creative while Havas Worldwide Chicago handled digital, including the ‘El Split Epico’ video.

 

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Kate Robertson picks up honorary doctorate

Kate Robertson, co-global president of Havas Worldwide, has been awarded an honorary doctorate by Business School Lausanne in Switzerland.

 

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Havas SE continues international expansion with relocation of Global COO Jrme de Chaunac to New York City

Havas Sports & Entertainment has today announced that Global COO, Jerome de Chaunac, will oversee global operations from his new base of New York City. This move is a continuation of the strategic development of the network internationally which has seen a reorganization of its Global team, after President & Global CEO Lucien Boyer’s relocation to London at the beginning of the year.

 

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Dos Equis Moves Cinco de Mayo to May 2

Dos Equis enlisted “The Most Interesting Man in the World” to start a movement to move it to May 2, “Dos de Mayo.” An online video asks fans to mobilize everyone they know to spread the word. The company is also hosting a Dos de Mayo party in L.A. — fans have a chance to win a trip at this Maxim site.

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