MANIFESTO & GROUP STRUCTURE HAVAS CREATIVE GROUP: FOCUSED ON CREATIVITY AND INNOVATION We believe creativity isn’t just a description of our business, it’s in our agencies’ DNA. By combining creative expertise with the strategic and innovative power of our villages, we make a meaningful difference to the brands, the businesses and the lives of the people we work with. We are a team of fabulously talented people spread across our villages globally. The village model allows us to build seamless teams around the individual needs of each of our clients, combining talent and expertise - from copy writers, to user experience designers, data analysts, publicity experts, strategy directors, web developers, art directors, content producers, business consultants, etc. Our team hails from some of the industry’s most creative and accomplished agencies, including: Arnold, Boondoggle, Buzzman, Camp + King, Conran Design Group, Havas Riverorchid, Host Havas, One Green Bean, Rosapark, Gate One, and W&Cie to name a few (all part of the Global Havas Creative network), and from Havas CX our dedicated new customer experience network, the Havas Edge global performance marketing network, the BETC Group, and AMO – an international network of strategic communications consultancies. HAVAS MEDIA GROUP: THE MEDIA EXPERIENCE (M) AGENCYx Havas Media Group consists of two global networks: Havas Media and Arena Media, in 153 countries worldwide. Our mission is to understand the most “Meaningful Media”—the media channels, moments, and brands that really move consumers to action. The media that is trusted, engaging, and influential and will have the best chance of helping brands reach an engaged audience. This makes us different than all the others. Why? Because we are the agency that actually talks about media. We aren’t a media planning agency, we’re the Media Experience (Mx) agency. We deliver “Meaningful Media” through Mx, which sits at the heart of everything we do. And over the last 18 months we rebuilt the agency—from the bottom-up—around Mx. HAVAS HEALTH & YOU: FOCUSED ON HEALTH communications Focused on advancement and progress in the health industry, Havas Health & You aims to positively impact people’s lives through the work it creates. With human purpose at its core, Havas Health & You draws together over 4500 leading experts in more than 70 countries, with specialties in health communications, health analytics, product innovation, medical education and public relations. The global network’s core entities include Havas Life, Health4Brands (H4B), Havas Lynx, Havas PR and dozens of specialty companies around the world. It is Havas Health & You’s mission to improve global health outcomes, and create the health business of the future. 11 DARE!